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News - Eurobike 2024

Published on 12.07.2024

Review of Eurobike 2024: A complete success for SQlab!

Eurobike 2024 was an overwhelming success, with around 70,000 trade visitors and cycling enthusiasts gathering in Frankfurt to experience the latest trends and innovations in the cycling industry. SQlab is proud to be part of this groundbreaking event, showcasing our latest products and our mission to maximize the joy of cycling.


Focus on innovation and ergonomics

At Eurobike 2024, we presented a variety of new products, all based on our core philosophy: To ensure ergonomics, comfort and performance enhancement for every cyclist. Our team emphasized the importance of ergonomic products and showed how important it is that contact points with the bike are optimally adapted.

A particular highlight was once again our Profiler app, which allows us to measure individual contact points with the bike on site. This innovative technology enables us to recommend the perfect product for every cyclist, maximizing comfort and performance.

Premieres and highlights

Another highlight of the trade fair was the premiere of our SQlab stand party. This event was a complete success and provided the perfect opportunity to network, exchange ideas and celebrate the community of cycling enthusiasts in a relaxed atmosphere.

Insights behind the scenes

We have put together a special picture gallery for all those who would like to get even more impressions of Eurobike 2024. Here you can follow the transformation of our unfinished trade fair stand through the assembly and dealer days to the visitor days. This gallery offers a fascinating look behind the scenes and shows how much work and passion went into our trade fair appearance.


We would like to thank all visitors, partners and supporters for making Eurobike 2024 an unforgettable event. Together we are working to make the future of cycling even better and more comfortable. We look forward to next year and the many exciting developments that lie ahead.

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